Local SEO Company in Clearwater FL
We get your business found in search and AI resultsRoughstock SEO Co. is a local SEO company in Clearwater, FL that gets Pinellas County businesses found on Google, on the map and in AI answers. We start with your website, because all three stem from it.
Paying for SEO and not sure what you are getting?
Here is what most SEO companies do for a local business. They write a few blog posts a month and put some posts on your Google Business Profile. The blog posts are usually under 1,000 words, obviously written by AI, and have no keyword research behind them.
Then you get a report you can't make sense of. With a lot of agencies, that is on purpose. Nothing in it is a strategy that helps your business expand, and you keep paying for it.
When a business comes to us after that, we look at the website first. Most of the time we find the same things.
What we find on most websites
- Thin pages with very little on them
- Generic AI blog posts that hurt your rankings
- A horrible technical foundation
- No keyword research and no keyword targeting
We start with the website and the pages that bring in money
Everything in local SEO stems from your website. So does regular SEO, and so does whether AI tools recommend you. That is why the website is the first thing we look at and the first thing we work on.
The first thing we tell a business owner is that we focus on transactional SEO first. Those are the searches people make when they are ready to hire someone, like "AC repair Clearwater."
We build out your money pages, the pages for the services you sell, so your site builds authority around the searches that bring a real return.
What we handle
The on-page and off-page SEO for your business, start to finish.
Market and keyword research
Which searches in Clearwater and Pinellas County lead to paying customers, and what it takes to show up for them.
Money pages
A page for each service you sell and each area you serve, built around a researched search and written for someone ready to hire.
Technical foundation
Speed, mobile usability, indexing and structured data fixed, so nothing on the site holds the pages back.
Google Business Profile
Set up accurately under your real business name, with the right categories and every service listed.
Name, address and phone
Your name, address and phone number made the same everywhere your business appears online.
Citations
Your business listed on the directories Google trusts, with the correct details on each one.
We're local to Clearwater
Roughstock SEO Co. is based in Clearwater. We know this market because we work in it, and that matters when your customers search by city and neighborhood.
We provide local SEO to businesses across Pinellas County and the rest of Tampa Bay, including St. Petersburg, Tampa, Largo, Dunedin, and Palm Harbor. Our focus is Clearwater.
How our local SEO process works
Here is what happens when you contact us.
Book a free consultation
We look at your website first, then tell you what we'd fix and which searches we'd go after.
Send us the basics
Information about your business, your brand, and your logins. That is the only thing we need from you.
We do the work
The first 90 days are serious market research and setup. We handle the on-page SEO, which is the work on your website, and the off-page SEO, which is the work everywhere else.
Meet your local SEO expert
Gage Mooney co-founded Roughstock SEO Co. and has worked with Clearwater businesses for over a decade.
In that time he has seen Google change again and again, and learned which strategies hold up and which ones fade away.
Gage handles the on-page and off-page SEO for our clients. He starts with the website every time.
Why our customers choose Roughstock SEO Co.
Local to Clearwater
We are based in Clearwater and work with businesses here every day.
Family owned
Roughstock is owned and run by Gage Mooney and Carmen Mooney.
Over a decade of local SEO experience
We have over a decade of experience getting local businesses found on Google.
No contracts
Our service is month to month, with no long-term contract.
You own everything
Your website, your content and your accounts belong to you. If you leave, they go with you.
Measured by your leads
We measure our success by the number of leads you get from search.
Frequently asked questions
- How long does local SEO take to work?
- When people ask, we tell them they will usually see results within the first three months. We make no guarantees, because Google controls the results.
- Do you guarantee a spot in the Google Map Pack?
- No, and we would be wary of anyone who does. We also treat map position as a secondary number. The first number is how many leads you get from Google.
- Will you get me more Google reviews?
- We will advise you on how to ask for them. We don't run review campaigns and we don't coerce reviews. Google is actively taking down reviews that look fake, and we won't put your profile at risk.
- Should I add keywords to my business name on Google?
- No. It does nothing but hurt you, because your name stops matching the rest of your listings. Use your real business name.
- What do you need from me?
- Information about your business, your brand, and your logins. We handle the on-page and off-page SEO from there.
- How much does local SEO cost?
- We don't list SEO pricing on the website. It depends on your market and how much work your website needs. You get a clear price after the free consultation, and there is no long-term contract.
- I don't have a storefront. Can I still rank locally?
- Yes. Service-area businesses like contractors and home service companies can show up in the map results. Your profile is set up to show the areas you serve without listing a public address.
Schedule your free local SEO consultation
Book a free consultation. We'll look at your website first, then tell you what we'd fix and which searches we'd go after.
- No long-term contracts
- Plain-English answers
- You own your website and accounts
Book your free consultation